First Things First

2007-04-24T17:13:00.000Z

This is the very first post of what I hope will be an informative, fun and forest-green blog.
In this first post I thought I would write a bit about myself, what I do and the kind of things I hope to share with Lush fans around the world.
Lush, as you probably know, is a serious hardcore ethical company dressed up like a hippy drag queen, which is probably very close to what I am. No, I’m not a drag queen.
I try to combine work, partying, yoga with sleepless hours spent worrying about the state of the planet and how we can get out of the mess we’ve created. Definitely not an easy life.
At Lush, I have a pretty cool job. It is probably the job I’ve always wanted to have, so I hope I don’t screw it up too soon!
I am the company’s Inspirational Environmental Officer – which means that I bring my environmental knowledge to Lush and try to inspire everyone here to take a really active role in making sure that all our environmental measures are followed with enthusiasm and pride!
This job allows me to combine some of my greatest passions in life, and do I have a lot of that! The idea behind creating this space was that I wanted a place to discuss my incongruence, vent my frustration and voice my (strong) opinions outside the walls of Lush, with lots of freedom to say what I want and hopefully not get in trouble for it.
Also, I want to use this space to give frequent updates on the projects I’m working on for Lush, so everyone can get a picture of where we’re heading. I want to discuss current environmental issues and the daily challenges we all have when trying to green ourselves up a bit.
But let’s deviate from the tempting path of this ego trip… this space is really open for anyone. If you have a good idea (it doesn’t have to be that good) for an article, something you’ve seen somewhere that you would like to tell us about, feel free to send me material and I’ll try and get it posted. I expect lots of contribution from Lush fans and the random reader that might bump into this blog while roaming around the net.
Lastly, I’m from Brazil, English is not my first language and it can be hard to truly express oneself in a foreign language. I do appreciate comments on my lack of clarity, sanity or excess of vanity, although the latter has more to do with the rising Capricorn than with the Brazilian blood.

Lush Green Forest

First Things First